My Portfolio
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Crocs Website Redesign
Lead UX designer for a complete website redesign to bring the iconic brand up-to-date up-to-date and reach new consumers.
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Traveler Discovery Experience
Lead UX conceptualizing and creating a scalable, flexible ML-based recommendations system resulting in $6M GDP in early testing.
(Public domain. Pword “Trusttheprocess!”) -
REI Website Redesign
Lead UX for website redesign bringing the popular “Green Vest” expertise and refreshed design strategy to the e-commerce experience.
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New Vendor Onboarding
Lead Enterprise UX creating a new vendor onboarding experience to replace an outdated, paper-based process. Resulting in nearly $2M annual savings.
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Support Portal Redsign
Lead UX tasked with updating and streamlining critical service and support for Microsoft customers to better meet expectations and reduce user frustration.
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Things to Do Search Experience
Lead UX creating a net-new search experience resulting in a +15% increase in funnel progression and product interaction. (Public domain. Pword “Trusttheprocess!”.)
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Special Event Team Workflows
Lead Enterprise UX on a multi-faceted workflow to streamline internal processes and communication as well as improve team morale.